
















{"id":38605,"date":"2018-02-01T14:51:11","date_gmt":"2018-02-01T14:51:11","guid":{"rendered":"http:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/"},"modified":"2022-02-12T09:56:03","modified_gmt":"2022-02-12T09:56:03","slug":"recycling-advertisement-world-war-ii","status":"publish","type":"post","link":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/","title":{"rendered":"RECYCLING ADVERTISEMENT: WORLD WAR II"},"content":{"rendered":"<p>Newspaper advertisement issued by the Ministry of Supply in August 1940 asking housewives to recycle paper, bones and metal for the war effort. This was part of the government&#8217;s campaign designed as much to maintain morale and readiness as to contribute to the war effort.From a series of albums containing newspaper and magazine clippings, assorted ephemera and a diary, kept by Mrs Lucy Awdry of 14 Franconia Road, Clapham, for the duration of World War II and recording wartime life in London.  During the war Mrs Awdry volunteered with the Women&#8217;s Voluntary Service (WVS) assisting with fire watch duties, and also at the Clapham War Savings Centre. Included in the Lambeth Archives Home Front project 2005.Ref: IV\/169\/Vol.5<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Newspaper advertisement issued by the Ministry of Supply in August 1940 asking housewives to recycle paper, bones and metal for the war effort. This was part of the government&#8217;s campaign designed as much to maintain morale and readiness as to contribute to the war effort.From a series of albums containing newspaper and magazine clippings, assorted [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":22662,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[17,286,10],"tags":[],"class_list":["post-38605","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-1926-1950","category-awdry_collection","category-war-and-armed-forces"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>RECYCLING ADVERTISEMENT: WORLD WAR II - Landmark<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RECYCLING ADVERTISEMENT: WORLD WAR II - Landmark\" \/>\n<meta property=\"og:description\" content=\"Newspaper advertisement issued by the Ministry of Supply in August 1940 asking housewives to recycle paper, bones and metal for the war effort. This was part of the government&#8217;s campaign designed as much to maintain morale and readiness as to contribute to the war effort.From a series of albums containing newspaper and magazine clippings, assorted [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/\" \/>\n<meta property=\"og:site_name\" content=\"Landmark\" \/>\n<meta property=\"article:published_time\" content=\"2018-02-01T14:51:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-12T09:56:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/boroughphotos.org\/lambeth\/wp-content\/uploads\/2018\/01\/Lambeth06691.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"616\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"lambeth2017\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"lambeth2017\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/recycling-advertisement-world-war-ii\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/recycling-advertisement-world-war-ii\\\/\"},\"author\":{\"name\":\"lambeth2017\",\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/#\\\/schema\\\/person\\\/4ddc5f808222099207bc0c29a52fd7d1\"},\"headline\":\"RECYCLING ADVERTISEMENT: WORLD WAR II\",\"datePublished\":\"2018-02-01T14:51:11+00:00\",\"dateModified\":\"2022-02-12T09:56:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/recycling-advertisement-world-war-ii\\\/\"},\"wordCount\":124,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/recycling-advertisement-world-war-ii\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/wp-content\\\/uploads\\\/2018\\\/01\\\/Lambeth06691.jpg\",\"articleSection\":[\"1926 - 1950\",\"Awdry Collection\",\"WAR AND ARMED FORCES\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/recycling-advertisement-world-war-ii\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/recycling-advertisement-world-war-ii\\\/\",\"url\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/recycling-advertisement-world-war-ii\\\/\",\"name\":\"RECYCLING ADVERTISEMENT: WORLD WAR II - Landmark\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/recycling-advertisement-world-war-ii\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/recycling-advertisement-world-war-ii\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/wp-content\\\/uploads\\\/2018\\\/01\\\/Lambeth06691.jpg\",\"datePublished\":\"2018-02-01T14:51:11+00:00\",\"dateModified\":\"2022-02-12T09:56:03+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/#\\\/schema\\\/person\\\/4ddc5f808222099207bc0c29a52fd7d1\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/recycling-advertisement-world-war-ii\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/recycling-advertisement-world-war-ii\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/recycling-advertisement-world-war-ii\\\/#primaryimage\",\"url\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/wp-content\\\/uploads\\\/2018\\\/01\\\/Lambeth06691.jpg\",\"contentUrl\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/wp-content\\\/uploads\\\/2018\\\/01\\\/Lambeth06691.jpg\",\"width\":616,\"height\":1280},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/recycling-advertisement-world-war-ii\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"RECYCLING ADVERTISEMENT: WORLD WAR II\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/#website\",\"url\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/\",\"name\":\"Landmark\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/#\\\/schema\\\/person\\\/4ddc5f808222099207bc0c29a52fd7d1\",\"name\":\"lambeth2017\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/987e462264a629c68ce8c42f091da6850a449db5ba9b29f18e8384966ca09818?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/987e462264a629c68ce8c42f091da6850a449db5ba9b29f18e8384966ca09818?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/987e462264a629c68ce8c42f091da6850a449db5ba9b29f18e8384966ca09818?s=96&d=mm&r=g\",\"caption\":\"lambeth2017\"},\"url\":\"https:\\\/\\\/boroughphotos.org\\\/lambeth\\\/author\\\/lambeth2017\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"RECYCLING ADVERTISEMENT: WORLD WAR II - Landmark","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/","og_locale":"en_US","og_type":"article","og_title":"RECYCLING ADVERTISEMENT: WORLD WAR II - Landmark","og_description":"Newspaper advertisement issued by the Ministry of Supply in August 1940 asking housewives to recycle paper, bones and metal for the war effort. This was part of the government&#8217;s campaign designed as much to maintain morale and readiness as to contribute to the war effort.From a series of albums containing newspaper and magazine clippings, assorted [&hellip;]","og_url":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/","og_site_name":"Landmark","article_published_time":"2018-02-01T14:51:11+00:00","article_modified_time":"2022-02-12T09:56:03+00:00","og_image":[{"width":616,"height":1280,"url":"https:\/\/boroughphotos.org\/lambeth\/wp-content\/uploads\/2018\/01\/Lambeth06691.jpg","type":"image\/jpeg"}],"author":"lambeth2017","twitter_card":"summary_large_image","twitter_misc":{"Written by":"lambeth2017","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/#article","isPartOf":{"@id":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/"},"author":{"name":"lambeth2017","@id":"https:\/\/boroughphotos.org\/lambeth\/#\/schema\/person\/4ddc5f808222099207bc0c29a52fd7d1"},"headline":"RECYCLING ADVERTISEMENT: WORLD WAR II","datePublished":"2018-02-01T14:51:11+00:00","dateModified":"2022-02-12T09:56:03+00:00","mainEntityOfPage":{"@id":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/"},"wordCount":124,"commentCount":0,"image":{"@id":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/#primaryimage"},"thumbnailUrl":"https:\/\/boroughphotos.org\/lambeth\/wp-content\/uploads\/2018\/01\/Lambeth06691.jpg","articleSection":["1926 - 1950","Awdry Collection","WAR AND ARMED FORCES"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/","url":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/","name":"RECYCLING ADVERTISEMENT: WORLD WAR II - Landmark","isPartOf":{"@id":"https:\/\/boroughphotos.org\/lambeth\/#website"},"primaryImageOfPage":{"@id":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/#primaryimage"},"image":{"@id":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/#primaryimage"},"thumbnailUrl":"https:\/\/boroughphotos.org\/lambeth\/wp-content\/uploads\/2018\/01\/Lambeth06691.jpg","datePublished":"2018-02-01T14:51:11+00:00","dateModified":"2022-02-12T09:56:03+00:00","author":{"@id":"https:\/\/boroughphotos.org\/lambeth\/#\/schema\/person\/4ddc5f808222099207bc0c29a52fd7d1"},"breadcrumb":{"@id":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/#primaryimage","url":"https:\/\/boroughphotos.org\/lambeth\/wp-content\/uploads\/2018\/01\/Lambeth06691.jpg","contentUrl":"https:\/\/boroughphotos.org\/lambeth\/wp-content\/uploads\/2018\/01\/Lambeth06691.jpg","width":616,"height":1280},{"@type":"BreadcrumbList","@id":"https:\/\/boroughphotos.org\/lambeth\/recycling-advertisement-world-war-ii\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/boroughphotos.org\/lambeth\/"},{"@type":"ListItem","position":2,"name":"RECYCLING ADVERTISEMENT: WORLD WAR II"}]},{"@type":"WebSite","@id":"https:\/\/boroughphotos.org\/lambeth\/#website","url":"https:\/\/boroughphotos.org\/lambeth\/","name":"Landmark","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/boroughphotos.org\/lambeth\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/boroughphotos.org\/lambeth\/#\/schema\/person\/4ddc5f808222099207bc0c29a52fd7d1","name":"lambeth2017","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/987e462264a629c68ce8c42f091da6850a449db5ba9b29f18e8384966ca09818?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/987e462264a629c68ce8c42f091da6850a449db5ba9b29f18e8384966ca09818?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/987e462264a629c68ce8c42f091da6850a449db5ba9b29f18e8384966ca09818?s=96&d=mm&r=g","caption":"lambeth2017"},"url":"https:\/\/boroughphotos.org\/lambeth\/author\/lambeth2017\/"}]}},"_links":{"self":[{"href":"https:\/\/boroughphotos.org\/lambeth\/wp-json\/wp\/v2\/posts\/38605","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boroughphotos.org\/lambeth\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/boroughphotos.org\/lambeth\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/boroughphotos.org\/lambeth\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/boroughphotos.org\/lambeth\/wp-json\/wp\/v2\/comments?post=38605"}],"version-history":[{"count":1,"href":"https:\/\/boroughphotos.org\/lambeth\/wp-json\/wp\/v2\/posts\/38605\/revisions"}],"predecessor-version":[{"id":55791,"href":"https:\/\/boroughphotos.org\/lambeth\/wp-json\/wp\/v2\/posts\/38605\/revisions\/55791"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/boroughphotos.org\/lambeth\/wp-json\/wp\/v2\/media\/22662"}],"wp:attachment":[{"href":"https:\/\/boroughphotos.org\/lambeth\/wp-json\/wp\/v2\/media?parent=38605"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/boroughphotos.org\/lambeth\/wp-json\/wp\/v2\/categories?post=38605"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/boroughphotos.org\/lambeth\/wp-json\/wp\/v2\/tags?post=38605"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}